Yes On 15

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Background

Schools & Communities First is a powerful coalition of essential workers and grassroots organisations working to reclaim $12 billion every year for CA’s schools & local communities by closing the commercial property tax loophole. #YesOn15

This was a client I was given in my first few days at Uplift Campaigns. We were tasked to run and curate the YesOn15(Formally Schools & Communities First) social media. Although the coalition had a set brand, I was able really push the designs a bit farther and create new and engaging content. Whether I was designing with facts and figures or solely designing

re-postable content, the coalition really trusted my capabilities. We were endorsed by the Biden-Harris Administration and many other politicians running for president at the time. I was excited to be given the opportunity to fully use color and creativity in these posts.